• Top line 1 genetics

• Straight horned pedigrees as out of cross sires

• 2018 purchased top selling bull at Van Newkirk sale

• Holden's, Cooper's and other top industry Hereford programs

• Above average traits

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BUILDING ON THE BEST...

• Structurally correct

• Good feet

• Udder quality

• Top bull selection from great line 1 sources of Holden & Cooper herds

• Use of ET and intensive AI for continuous improvement of favorable traits

• Sell feeder calves with more for more desirable beef